Buzzflikr Blogs: Debra’s Interviews

The celebrity fueled rock and roll tee shirt range from innovators Peter Prince, Louis Liu and photog Mike Rock are fresh off their debut at New York Fashion Week last month. Tonight they launch in Lalaland with a soirre hosted by Evan Ross at Guys and Dolls on Beverly Blvd.

Peter Prince Celeb Collage

The edgy tees are favored by Rihanna, Taylor Momsen of Gossip Girls and Josh Madden of Good Charlotte. View the Spring/Summer 2010 capsule collection and super sexy video at Peter Prince.

Gorgeous Gunmetal Rules for Fall

Black Cherry and Ancient Amber Liven Things Up!

Celebrity hair stylist and eco beauty advocate Susan Henry has announced her eco color forecast for Fall 2009. The vibrant hair color palette is the first-ever non-toxic color line in the market and debuted at the First Annual Fall Into Fashion Event held on September 17, 2009 at SHADES by Susan Henry’s all-green salon in Beverly Hills.

The new colors are Black Cherry, Ancient Amber, Golden Apricot and Gunmetal Gorgeous and were paired with selections from Los Angeles designer Elaine Kim’s cutting edge fall apparel range.

Invited guests, editors and a growing circle of environmental advocates attended the event and were treated to organic California wines, snacks provided by The Den of Hollywood and The Farm’s famous all-natural brownies.

For more information, please visit  Shades Natural Color or browse the company’s paperless online media kit at Buzzflikr/Shades.  Follow this and other company news on Facebook or  Twitter.

Buzzflikr Client CRATE INTERIORS Uses Twitter to Reach Clients

Featured on the cover of this month’s Conde Nast Traveler (”21 Twitterers to Follow”), social media has become the go-to platform for branding building and messaging.

Although lampooned on late-night shows like SNL, social networks like Facebook and Twitter provide instant gratification to a technology obsessed world. Even if it’s just about the mundane minutes of our lives, we crave connection, information and above all entertainment.

And day by day our buzzworthy team observes small businesses, growing brands and corporations jumping into the game. After all it’s a great platform for announcing time-sensitive special offers, exclusive deals, insider scoop and insights from the moguls we most admire.  Our client CRATE INTERIORS uses Twitter and Facebook actively to reach clients in Southern California and resort markets thru Mexico. Check out our handy feed that displays social media updates directly onto their landing page:  

But in chat rooms across the net, the debate continues. Is it a valid form of marketing, advertising and PR? Will it survive the present fad? Well, we says yes. Think about it - it’s a real-time conversation reaching directly to phones and desktops all day long. Big business indeed, so get in while it lasts. Twittter is the new crack!

Every girl’s revenge fantasy involves high heels. And mine come from the design gurus at MATIKO. Their beautiful Akayla wedges are swathed in supple you’re-outta here suede, drop-dead gold leather laces and gleaming never-call-again studs.  The 3.75″ wedge secures your lofty perch in comfort while showcasing that suddenly single pedicure.   I’ve already road-testing these sexy stunners at Los Angeles Market Week and a grueling day of developer presentations South-of-the-Border.  They worked the room so I didn’t have to.  Fulfill your fantasy now before the Matiko summer sale ends.

Revenge Fantasies Swathed in Suede

Surfing the net this morning I discovered the seductive world of Polyvore sets. Now any style addicted blogger worth her technorati ranking will know what this is. A destination for creating the most magical modd boards from anything and everything for sale on the web. It’s a shopping cart meets art school dream. Check out my first one:

Surfing the net this morning I discovered the seductive world of Polyvore sets. Now any style addicted blogger worth her technorati ranking will know what this is. A destination for creating the most magical modd boards from anything and everything for sale on the web. It’s a shopping cart meets art school dream. Check out my first one:

Our CATCH A BUZZ Lounge caught the attention of Apparel News during LA Market Week, as our staffers tweeted live from the show, broadcasted trend tips and brought high potential brands to the industry’s attention. Our digital media lounges were stationed at FOCUS and TRANSIT tradeshows on the penthouse floor and attracted 3x as many visitors, exhibitors and retailers as last season. Thanks to the California Market Center for hosting us, StyleChick for collaborating on YouTube interviews and our fabulous beverage sponsors for keeping us hydrated! xoxoxo

Apparel News Features our CATCH A BUZZ Lounge

Ever since we met the team from Matiko Shoes at LA Market Week last season, we’ve jonzed hard for their footwear magic. Every silhouette is positively buzzworthy, every heel height is this season’s must have! I’ve been tottering around in the Pabla Gladiator Wedge, 4.5″ of pure urban vixen vamp - without the toe-crunching torture of course. These expertly crafted strappy sandals are cushy in the footbed, highly breathable and only look dangerous. Get yours at the fab new Matiko Shoes website.

Pabla Pewter by Makito Shoes

Ximena Valero’s debut show opened LA Market Week and grabbed front page ink at Apparel News. The runway event was hosted by our friends and clients Fashion Business Inc., powered by Buzzflikr PR and drew a standing room crowd to FBI’s new headquarters at the CMC.

The Mexican-born designer has recently claimed West Coast soil to develop her brand and reposition manufacturing. She participated in FOCUS with a booth right next to Buzzflikr’s CATCH A BUZZ Lounge, met with several editors and opened one new retail account. The collection of drapey jersey silhouettes is represented at several marque boutiques in Los Angeles. We are excited to be collaborating with this talented young designer, so watch this space for more news!

Ximena Valero Scores Apparel News Cover

If you attended LA Market Week over the last few days, no doubt you visited our tandem CATCH A BUZZ Lounges at FOCUS Tradeshow and TRANSIT Shoe Show, Penthouse 13A-B. Our street teams tweeted live with soundbites on exhibiting brands, trend insight and tips for making the most of social networking tools. We poured organic coffee, teas and dispensed free advise on brand building in the digital era. Many apparel entrepreneurs visited our lounge, got set up on facebook for the first time and brainstormed about how to increase sales online. Watch this space for more news and success stories from Buzzflikr, the industry’s first online publicist

CATCH A BUZZ Lounge | Wine and Cheese Tasting

LA Market Week is coming up next weekend, everyone! Catch A Buzz with us at the FOCUS Lounge - we’re pouring organic teas, coffee, beer and wine… and of course dispensing free marketing & PR advise and tips for expanding your online brand profile. Come meet the team!

Buzzflikr's CATCH A BUZZ LOUNGE

“There’s a fine line between being informative and annoying,” says the childrenswear founder of Mimi and Maggie.  This truthful nugget popped out as we were chatting this morning about the value of online communication.  For these industry vets, it’s a top priority to ensure that everything they do is consistent with the distinctive flavor of their handcrafted kids brand.

On one hand, there’s tremendous opportunity to reach retailers, editors and consumers thru all the many exciting channels of new media now at our disposal. On the other, just one eblast or tweet too many, and you’ve tipped the scales into unredeemable spam.

Don’t forget, you’re creating a permanent, trackable brand presence on the web.  These links, comments and posts never go away.  How will you use these communication tools today?

Mimi and Maggie Create Artistic Gear for Fearless Girls

You know what they say, 80% of the time we’re successful by using just 20% of our abilities. In other words, our genius lies in focusing on our areas of expertise and leaving the rest to others.

In this Digital Era many small business owners They feel unsure about using online communication to promote their brands. They know it’s important but it’s not their expertise or focus. Neither should it be.

Here’s our 2 cents: Concentrate on running a great business and delegate these functions to someone who can commit to doing it. Planning meaningful blog entries, posting news to facebook or twittering about your latest buzz is quite possibly the most effective strategy for promoting your company. It should be conducted as a cohesive part of your business growth strategy and handled by someone with a passion for these activities.

Need help figuring out your 80/20? Let’s talk!

Zappos CEO Uses Facebook to Connect

Face it, a proactive twitter campaign IS time consuming. First, you need followers then you need something compelling to talk about. And of course that all-important time element to make it a regular gig. But this new media DOES generate worthy return on your hard-earned investment because of consumer interest. Tweets are simply the hottest newest thing, and this immediacy is exactly what our market requires today.

At Buzzflikr we tweet editors and clients with news, event reminders and updates plus run these campaigns for clients. It has definitely generated new leads and eyeballs to our business and can do the same for you. Want to start your own Twitter campaign? Let’s talk!

Follow us here: Facebook | Twitter

You’ve read about it in the New York Times, Selectism, Men Style and many others.  Pantone is red hot and actively collaborating with the world’s hippest brands to bring its color vision to life.  

Recent hook ups with Uniqlo, The Gap and Fine Paints of Europe have galvinized cult status for the world’s leading color authority.  Now, the New Jersey-based firm makes tracks to the West Coast in partnership with Seavees to launch a limited edition range of sneakers debuting tonight at Fred Segal.  An installation based on vintage paint chips hangs in Conveyor where the California Cool kicks are on display.  Don’t miss it!

Design for Seavees x Pantone Display at Conveyor